Social Media should be a tool, not an addiction. I am fairly sure that my fears of it switching from the first to the second are mostly unfounded. I want to do business in the 21st century, and as such, technology and social media lead the way. As I type this (blog) I have other windows open on Facebook and Twitter. I am looking at cameras specifically so that I can handle Instagram and Vine more successfully. Why do I do this? Because I value the work that I am proud of, and want other people to come see it. It has come down to 26 years of learning how not to do it, but in the end, I just might have it. The best way to promote your work? Do work you are proud of.